The Beverage Testing Institute named Grey Goose the best-tasting vodka in the world in 1998, and in 2004, the company sold to Bacardi for $2.2 billion US dollars. Grey Goose, produced with water derived from the natural springs in Cognac, is filtered through limestone & made from winter wheat grown in Picardy. The intention was to create a luxury vodka brand for the US market. The label was founded in the summer of 1996 by businessman Sidney Frank with his recipe expert (or Maître de Chai) François Thibault, in the French commune of Cognac. If you have ever been to a fancy club, bar or restaurant or even have a swanky friend, it is likely you have heard of the quality Vodka brand Grey Goose - but have you ever wondered what makes it so ‘elite’?
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